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ХудшийЛучший 

UDC 81’42

Takumbetova L.M.

CRISIS IS A MOVING OBJECT’ CONCEPTUAL METAPHOR IN RUSSIAN POLITICAL DISCOURSE

Bashkir State Pedagogical University named afrer M.AkmullaUfa, Oktyabrskoy Revolutsii 3a, 450000

 

 The report  presents a case study of CRISIS IS A MOVING OBJECT metaphor, which is overarching in current mass media. The investigation is based on Russian print and electronic media resources materials, which metaphorically express the global and specifically Russian happenings and media attitudes to the events, pertaining to the global economic / financial crisis. The CRISIS IS A MOVING OBJECT conceptual metaphor is treated as one of the embodiments of  THE EVENT STRUCTURE METAPHOR.

Key words:  conceptual metaphor, global crisis, political discourse, Russian mass media, Event structure metaphor.

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